Helping households manage food waste (Best Presentation)

Project details

Have you ever had to toss out weeks-old lettuce from the back of your fridge? In my household, it certainly feels like we could be doing a better job at preventing waste.

Here's how we designed a food management app to address consumer-level food waste.

Purpose

Group project for CSC318 The Design of Interactive Computational Media course

Team members

Alex Waddell, Faiyaz Huq, Georgia Bains, Mohammad Ettouhami, Isabella Kuo

Duration

4 months

Stakeholders

Course instructor, TA, and the rest of the class

Each team hosted 8 stakeholder presentations throughout the course to get feedback and buy-in.

Problem

11 million tons of edible food go to waste, costing 17 billion dollars in Canada. This is a problem at the individual level. 14% of food waste is generated in households, such that food fit for consumption is discarded, which can be caused by factors such as food spoilage or lack of visibility in fridges.

With this in mind, we determined a problem statement:

I am trying to learn about my food consumption and cooking habits, because I want to find out about my food waste in order to understand how I can save time and money.

Who are our users and stakeholders?

Formative studies

We carried out a questionnaire with primary stakeholders and interviewed both primary and secondary stakeholders.

What are our users doing and thinking?

Questionnaire

Questions were written by Alex, Faiyaz, and I, while Mohammad and I edited and compiled the questionnaire

Questionnaire data analysis

Georgia and I highlighted patterns and insights across 64 responses.

Key insight 1: Most common reasons for waste were that fridges were too full and blocked their vision of certain foods (47%), they buy too much food (39%), and don’t plan their meals (30%). This identified an opportunity for us — better food planning and management techniques may be beneficial for our users.

Key insight 2: I found that food management strategies could be split into 3 types: logistical, preventative, and active. This helped us identify which stage of the food management process we wanted to focus on.

Key insight 3: 42% of our participants reported wasting green groceries and vegetables the most. This prompted us to think about why certain food groups are more susceptible to waste, and how our solution can adapt to this pain point.

Conducting interviews

Primary stakeholders

We noted similarities in user behaviors and attitudes, such as buying frozen vegetables out of fear it'll go bad. This aligned with our questionnaire finding that vegetables get wasted the most.

A key behavior was that our participants focus on core ingredients that can be used in multiple recipes. There may be an opportunity to provide alternative recipes in our solution so ingredients can be used up.

Secondary stakeholders

Alex connected us to the North York Harvest Food Bank, as we wanted to explore how waste plays a role in the operations of a food bank. We found that bruised product or dented canned food items are thrown out regularly, but are still edible.

We could use this as an educational opportunity for our users.

We also spoke to the co-founder of a grassroots mutual air project that delivers free meals and grocery bundles within the Greater Toronto Area, since they source food and distribute them differently from food banks. We found that many individuals weren't aware that they accepted donations.

Knowledge of donation places can alleviate food waste, giving us a potential feature in our solution.

Creating artefacts

For our next phase of designing, we created actionable artefacts based on the research we conducted to help our business stakeholders (aka course instructors and classmates) understand our next steps.

What are our user tasks?

Alex wrote job stories to help us define what our users do, including the causalities, anxieties, and motivations that come with their behavior.

  1. When I am planning which groceries to buy, I want to know that I am buying just the right amount of food, so I do not have to return to the grocery store or waste food.

  2. When I am deciding what to eat before a meal, I want to know the ingredients that I already have, so I can incorporate these ingredients (and leftovers) into a satisfying meal.

  3. When I am cooking a recipe for myself, I want to know whether or not I can eat a food that has gone bad, so I can continue my recipe as planned.

  4. When I am cleaning my fridge or about to throw out food, I want to know if there are other options I can consider, so I can get better use of my food.

  5. When I have collected unused food items, I want to find the nearest donation site, so I can feel comfortable that my food is going to be utilized for good.

What would a typical user look like?

I created the persona ‘Phud Waister’ to encapsulate the pain points, habits, and goals that we have discovered from our users. This helped us generated buy-in from our stakeholders (aka course instructors).

Solutioning

Now that our problem space was refined and we have stakeholder buy-in, we were ready to begin defining the functionality of a potential digital solution.

What requirements must our solution satisfy?

Following our formative studies, we had a good idea of what was required of our solution to solve our users’ pain points.

Design concepts

We sketched concepts and evaluated them on how well they met our job stories and design requirements. We chose to move forward with Faiyaz, Alex, and my sketches.

My design concept

Pros

  • Allows user to sort based on ‘type’ of food, corresponding to the information architecture of online grocery stores

  • Allows for flexibility of different user needs/cuisines with detailed edit page

  • Storage method when adding items to inventory is useful to combat pain point of food configuration preventing visibility of items

  • Expiry date is necessary element, also allows for purchase date if item doesn’t have any best before or expiry dates (e.g. produce)

Cons

  • Link to the edit page may become tedious - could switch to a slide to edit/delete setup

  • Dense with information, could lead to cognitive overload

  • Scanning barcode is not optimal for automatic logging, could change to taking photos of receipts

  • Completely manual entry does not meet ease of entry requirement

  • Notifications are too wordy, may lead to users dismissing pop-ups easily

Faiyaz's design concept

Pros

  • Colour coding cards provides visual aid and reduces cognitive load for users

  • Widget-based design, interactive and allows more options without having a long nav bar

  • Manual entry and reviewing feature for food input is a good addition

  • Recipe card includes difficulty & time, echoing information that you get from search engines

Cons

  • Food banks differ in their restrictions

  • Could have more options for inventory updates (ex. Finished vs. Thrown out) to track food waste

  • Force/hard click isn’t available on all devices

  • Donation areas aren’t just food banks - can rename to ‘Donate Your Food!’ to encompass food banks and other places

Alex's design concept

Pros

  • Fridge and cupboard graphics are easy to understand and user can “open” their fridge to see what their inventory is

  • Progress tracker is useful with financial incentives (e.g. $30 saved) - users get positive reinforcement to continue saving and reducing food waste

  • Recipes scanners provide for a better user experience

Cons

  • Progress tracker could have more features to make a separate page worth it

  • Would have to take into consideration other storage methods, like open spaces (e.g. kitchen counter or island) for fruits etc.

Iterating!

We combined features of each design into a refined flow, such as Faiyaz’s widget-style homepage, Alex’s graphics of the fridge for storage areas, and my list-style inventory page. We also created new sketches + iterations to meet other design requirements.

See how we worked through our initial design concept and iterated into different versions (from left to right):

After some final tweaking, we ended up with these refined sketches using tablets and OneNote. (Surprisingly, OneNote was a great collaborative workspace for digital sketching!)

How does our design concept fare with users?

Since our solution is a complex app with new design patterns and interactions, we wanted to conduct a cognitive walkthrough to evaluate the learnability and usability of our design concept before committing it to a high-fidelity prototype.

As our tasks were good candidates for learning about users thoughts on our design, we also conducted a think aloud with a separate set of testers.

Cutouts for the paper prototype
Conducting our cognitive walkthroughs on Google Slides

Cognitive walkthrough findings

We found two recurring issues:

1. The prototype lacked feedback to indicate an action was done successfully in the inventory (”How do I know if an item has been deleted?”)

2. The color codes weren't obvious as a category-grouping method for food (e.g. vegetables, meat, dairy).

Think aloud findings

We asked 4 different testers to complete the same tasks while narrating their thoughts out loud.

These were our most significant usability issues:

To address our user testing results from the cognitive walkthrough and think aloud, we prioritized the following changes:

How can we help our stakeholders understand our users?

As our stakeholders (aka the course instructors and the rest of the class) were not involved in our usability testing, we created storyboards to show how our users interacted with our design.

I created this storyboard that meets our design requirement for having an interactive grocery list to prevent over-buying.

Our formative studies revealed that lack of visibility in a fridge is a huge barrier to reducing food waste, so we created an Inventory which is linked to the interactive grocery list. When users input an item that they already have, but might not have seen, they get an alert.

Initial high-fidelity prototype

After iterating on our design concepts and getting approval from our stakeholders, we were ready to go digital and create our prototype on Figma.

This is a narrated walkthrough of tasks that the user can complete in the Inventory, which is the main task flow in our solution:

To address the usability issues that arose from our user testing, these are the most significant changes we made from the initial paper prototype:

‘Trash’ and ‘Done’ was a source of confusion in the low-fidelity prototype, as users didn’t know the distinction between the two terms (i.e. throwing out an item vs. eating it), nor did they know it would generate user insights. We added a pop-up modal for the high-fidelity prototype, using an active first-person voice for the options and further separating the user insights into eating, composting, donating, or throwing away an item.

The coloured bar that indicated which food group an item belonged to was unclear to users. We removed it and instead prioritized the use of color in highlighting items that are close to expiring.

We added help text and documentation to aid with the user’s cognitive load, particularly in the inventory where the screen is more dense with information. Clicking on the warning icon leads to redirection towards Recipes / Donation so that users are encouraged to use up the food item in other ways as it is about to go bad.

As users mentioned that the active tab was not obvious enough, we increased the contrast of the active tab compared to the other tabs. This was done by adding a green line above the active tab, increasing the size of the active icon, and using a deeper green color for the active state.

Performance check

Did we meet our own requirements?

In the design process, it's important to revisit earlier design specifications to make sure we're still on the right track. We identified functional requirements earlier — let's see if we met them!

  1. Food bank/donation finder
    We expanded on this requirement and created a dedicated Donation screen for users to find donation sites, which includes not just food banks, but also food drives and community fridges.

  2. Reminder for close-to-expiring items
    We created an Inventory for users to log their food. Each input includes data on expiration dates or best before dates, so items that are close to expiring will move up in the user’s inventory in a red background to encourage users to manage the item properly.

  3. Recipes for leftovers
    We created a Recipes section for users to browse different recipes that are relevant to their current inventory. Users can also filter difficulty and time to provide more flexibility to the users in their quest to reduce food waste, as our formative studies also showed that convenience was a significant factor in food management.

  4. Ease of data entry
    The success of this requirement is subjective. Our efforts to meet this requirement was done by streamlining the process for adding food items and displaying the most relevant options. For example, food group categories include produce, beef, dairy/eggs, and others; the first three categories were the food groups wasted most according to our formative studies.

  5. Grocery list
    We created an interactive grocery list that people can use to make sure they are purchasing just enough groceries. This cross references data in the Inventory to warn users against buying items they may already have.

Aside from the fourth requirement being subjective, looks like we met the rest of them!

Summative evaluation

How does our final prototype perform with users?

We wanted to determine whether we were improving our designs, so we conducted a summative evaluation with 5 testers and selected tasks that were essential to our problem statement:

These are our interpretations of the limitations and issues that arose in our evaluation and our proposed changes to the design.

Average efficiency, effectiveness, and satisfaction scores across the tasks

Our scores indicated that our solution was generally quite efficient, effectiveness, and user satisfaction was higher than the benchmark. To see how we could improve satisfaction, we looked at items with the highest standard deviations, which were "I found the system very cumbersome to use" (SD = 1.79), "I think that I would like to use this system frequently" (SD = 1.64), and "I thought there was too much inconsistency in this system" (SD = 0.55). This suggests that users have varying experiences regarding these aspects of usability, which can indicate areas of strength or weakness in our system.

We can look to our qualitative subjective data to get more insight.

For system cumbersomeness, some users commented on the necessity of the modal asking for the item's food group before the input field. The modal required one click to autofill the food group category, but selecting the food group category in the input screen also only requires one click. Our proposed change based on this is to remove the modal to reduce the number of screens that users have to interact with.

For system inconsistencies, we had a number of UI elements that were not consistent. Our proposed change is to create components and standardize the UI across screens.

Future Isabella

This is where a design system would've come in handy! Despite our best attempts, since the 5 of us designed different screens and components, there were UI elements that we neglected to standardize. Our time constraints prevented us from familiarizing ourselves with the tools at our disposal. Since this was our first time using Figma, we weren’t aware of best practices.

To measure the effectiveness of our system, we measured whether users completed a task and whether they made errors. We had a task completion rate of 85%, which is above the benchmark of 78%. Task 2 had the highest error rate, which indicated areas of improvement in the Recipe screen. Users had difficulty locating relevant recipes that matched food they currently had in their inventory. Our proposed change is to add a search function to filter for existing food items.

Final prototype

After carrying out all the proposed changes based on our summative evaluation, we have our final prototype!

Task flow of adding a food item to the Inventory (Walkthrough created by Georgia)

Task flow of checking user insights, browsing recipes, and finding a donation site for unwanted food (Walkthrough created by Alex)

I created the following screens and components: navigation bar, input screens for adding an item, and the Inventory. Faiyaz created the Home screen, Alex created the User Profile, Insights, and Grocery List screens, Georgia created the Recipes screens, and Mohammad created the Donation Finder screens.

Screens and components that I created on Figma

Retrospective

Our team was one of few to win Best Presentation in a class of twenty groups!

We were commended for our thorough research process, professional and refined high-fidelity prototype, and general creativity in our approach to solving the food waste problem.

Being my first UX project, I learned many things that I hope to bring forward in my UX journey:

What I would have done differently

Through our user testing, I was made aware of inconsistencies across our UI (e.g. corner radius of cards, sentence-cases). A design system would have come in handy if the team used reusable components!

There were also moments where we brainstormed a solution before defining the problem space. “X feature would be cool to implement” or “My friends said they would enjoy Y” were sentiments that I learned to ignore. As I continue to conduct user research, I will be more aware of not letting our biases influence a user-centric approach.

Possible extensions

I often sought out guidance from the computer science instructors on what's possible for engineering teams to create (e.g. the interactive inventory graphic). It would’ve been interesting to flush out these challenges with data and product teams.

For example, how would our solution obtain data for the Donation Finder function? Would this be community contributed data? How do we, as app creators, ensure the safety and reliability of these locations that our users will visit?

This was a project that I really enjoyed working on. Partly because the work itself was intriguing, but also because I had talented team mates who were diligent and communicative. Thank you to Alex, Faiyaz, Georgia, and Mohammad!

And that’s a wrap! If you have any questions or feedback, please don't hesitate to contact me.

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